Business context analysis
October 31, 2009 § 1 Comment
The current state affects our ability to actually manifest the course we plotted to the treasure island we have envisioned and charted. The begin state of an open-ended-planning-with-feedback-loops-and-obstacle-and-pitfall-avoidance. A company in debt, with IP problems, poor trust, toxic politics, or not enough people will have to take a different course than one that does not have such problems.
When analysing a currently perceived state, make sure to note and emphasize positive elements, because those make it easier to implement certain commercialisation strategies and/or adapt the plan based on new feedback.
IP protection for fools
October 20, 2009 § Leave a comment
Key element of a company’s sustainable advantage is their intellectual property (IP). No matter which form chosen, these intangible assets can grow significant value. The first thing that comes to mind for most technologists when mentioning “intellectual property” is patents. But, there are four classes of IP that can be of value and considered for enhancing your company’s value in congruent ways. Laws regulate these different forms, and the costs are different